Author Archive

Retail in Emerging Markets

Apr 06, 2018 No Comments by

In many regional environments, we are influenced by local dynamics that engage daily with the market. This daily interaction is often the benchmark to whether a product sells or not and the metric in these markets is exactly that, does it sell? In the building materials industry, the best materials may not necessarily be the […]

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Why blogs are essential for marketing building materials

Jan 12, 2018 No Comments by

Mark Mitchell is a renowned blogger in the field of building materials. His business, known as Whizard Stratagy, is developed to offer consulting services to companies wishing to create a more powerful form of exposure when it comes to the marketing and sales of materials. The content below is from Mark, however as he is […]

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Rainpillow – DIY water storage for the home

Dec 08, 2017 No Comments by

The Rainpillow, a flexible PVC water harvester, used to store rain water caught on roofing structures as well as a means to store grey water on site. The product is manufactured in Cape Town, South Africa, a city that is experiencing its worst drought in over 100 years! Means of being able to reduce water […]

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